Between long days, late nights, and too many open tabs – both digital and emotional – this can leave your skin feeling as tired as you do. But radiance isn’t reserved for spa days or slow seasons. With the right approach and preparation, great skin takes less time than you think and often, just thirty intentional minutes.
We sat down with the founder of Soke to ask how she keeps her skin balanced through the busiest time of year.
“The key is keeping things simple,” she says. “Hydrate deeply, protect your barrier, and use ingredients that do the work for you. When everything else feels rushed, your skincare shouldn’t.”
Start with a thorough double cleanse – one oil-based, one gentle foam or gel to lift away makeup, SPF, and buildup from colder air and central heating. Follow with a mild exfoliant (when your skin needs it) to smooth texture and prepare your skin to actually receive what you put on it next.
From there, layer hydration. Think of it like draping your skin in breathable fabrics: essence, serum, moisturizer. Each one adds depth, helping your skin retain moisture and softness.
If you’re short on time (and most of us are), this is where a Soke® Face Mask fits in. It’s a 30-minute hydrogel treatment that acts like a shortcut to post-facial glow – infusing peptides and humectants into the skin to restore elasticity and luminosity without a single trip to the treatment room. The hydrogel conforms to your skin’s contours, sealing in beneficial ingredients and locking out the dryness of winter air.
Once you remove your mask, press in any remaining serum rather than wiping it away. Follow with a tinted moisturizer and a touch of highlighter across the cheekbones for the kind of light that looks more well-rested than made-up.
If you want an extra boost, keep your Soke masks in the fridge. The cooling effect helps constrict vessels, calm redness, and revive skin that’s had one too many late nights.
Less doing, more being
Great skin isn’t about adding steps – it’s about paying attention. When you pause long enough to care for yourself, your skin notices. The glow that follows isn’t from a product alone; it’s from the rare moment you gave yourself permission to stop.
Because the best version of your skin isn’t created in a rush. It’s revealed in the quiet moments you make for it.
